SAE Magazine 13-3

+++ Prestigious Partners Benefit SAE Madrid Students +++ Warner Music Scholarships For SAE Spain Students +++ INDEX The president of Warner Music Spain during a masterclass in SAE Madrid oy sterclass Photo:SAEInstituteMadrid Laws of Marketing written t. for anyone who wants to ategies in their business nk about how things work . ch of the 22 excellent and hniques and, using his 30 ce in Spain as an example, understanding of the music . aiseconcernstheyhadabout the music business and asked José Carlos questions about the industry in Spain during a successful session. José Carlos, known in the industry as Charlie, started his career in the early 80’s as a member of the Spanish group Alphaville. He was also the founder of what would later be the largest record company in Spain, Discos Radiactivos Organizados (DRO). Alongside this he took on various marketing roles until he became General Director of DRO in the year 2000. DRO is an affiliate of Warner Music Spain and in 2007 he took over as President of the company. n

SAE Magazine 13-3

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